How many times have you seen the NFL players breathing heavy on the sidelines, squirting some cold liquid in their mouth only to spit it out. Why do they spit it out? Because it is not thirst quenching and does not taste good. But the sponsors pay the NFL a lot of money to advertise their product so it really doesn't matter if it tastes good or is beneficial for the athlete. Hopwater fills the gap between hungry advertisers and thirsty NFL players. Hopwater fulfills the thirst NFL players most certainly have and it provides a beneficial ingredient- mainly hops- that will boost their play.